Senior Product Marketing Manager

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About Ontra
Ontra is the leader in AI-powered solutions for the private markets. Powered by industry-leading AI, data from over 2 million contracts, and a global network of legal professionals, Ontra automates critical private market workflows across the fund lifecycle. Ontra’s solutions transform unstructured data trapped in static documents into actionable intelligence, enabling firms to accelerate contracts, streamline compliance, and automate entity management. Trusted by more than 1,000 global GPs, investment banks, law firms, and advisors – including nine of the top ten PEI-ranked firms worldwide – Ontra helps firms focus on what’s important.

Our Culture
Ontra is a remote-first company that values the power of connection. We find innovative ways to stay connected, both virtually and in person. By promoting ownership, inspiring creativity, and championing collaboration, Ontra enables you to shape your impact and growth. Our commitment to innovation extends beyond our technology; it’s embedded in our culture, and AI plays a crucial role in everything we do.

Our culture is one where belonging is the cornerstone of every interaction, rooted in acceptance and respect for all. Our commitment to inclusion begins at the application process, ensuring a fair and equitable hiring experience that values the unique contributions you bring from day one.

About the Role

Ontra is seeking a Senior Product Marketing Manager reporting to our Director, Product Marketing.

For this job, we are currently only hiring candidates based in the United States. For more information on where we employ, please see below.

We’re looking for someone excited to own go-to-market strategy and influence product direction for our flagship Contract Automation offering, as well as support adjacent products. This is a high-impact, high-visibility role at the intersection of strategy and execution, sitting at the center of Product, Sales, Marketing, and Enablement.

You will serve as the market expert and internal voice of your product areas, translating complex legal tech and AI-driven workflows into crisp, compelling narratives that resonate with General Counsel, Legal Ops professionals, Private Equity deal teams, and Ontra’s Legal network.

If you are someone who loves turning ideas into action, thrives in fast-paced environments, and can seamlessly balance strategic thinking with hands-on execution, we’d love to get to know you!

What You’ll Do

  • Product & Market Expertise: Develop a deep understanding of the private equity ecosystem, contract automation and adjacent Ontra offerings, competitive landscape, and customer pain points. Synthesize market intelligence into a compelling point of view and work with product teams on creative ideas to influence product roadmap priorities and positioning decisions.

  • Go-to-Market Leadership: Lead GTM planning and execution for Contract Automation Services and adjacent offerings - from positioning and messaging to launch coordination, sales enablement, and adoption programs.

  • Messaging & Positioning: Craft differentiated, persona-driven messaging for GCs, Legal Ops teams, deal teams, and Ontra’s legal network. Translate technical product capabilities into business value that resonate with buyers across the private equity ecosystem.

  • Cross-Functional Collaboration: Partner closely with Product, Sales, Marketing, and Enablement to bring new capabilities to market, drive pipeline, and support cross-sell and upsell motions across our solution portfolio.

  • Revenue Programs: Identify and drive creative, insight-led programs that accelerate revenue growth and adoption across your product lines - including competitive positioning, win/loss analysis, and buyer journey optimization.

  • Pricing & Packaging: Partner with cross-functional teams to develop and refine pricing models and packaging structures that reflect customer value, support deal velocity, and unlock expansion revenue. Translate packaging decisions into clear sales narratives and customer-facing materials.

  • Internal Evangelism: Serve as the go-to internal expert for your solution areas, enabling Sales and Customer Success with the knowledge, tools, and narratives to win and retain customers.

  • Additional Support: Develop messaging, collateral, and co-marketing frameworks that support Ontra’s strategic partner relationships and integrations relevant to your product area.

What You’ll Bring

  • Experience: 7+ years of product marketing or related experience, ideally spanning both B2B SaaS and services-oriented offerings

  • Industry Exposure: Experience with, or exposure to, the private equity ecosystem and the ability to quickly learn complex industries

  • AI Fluency: Familiarity with the AI landscape and an experimental, test-and-learn mindset; you stay current on how AI is reshaping industries at large

  • Target Audience Expertise: Experience marketing to legal, financial services, or enterprise buyers; familiarity with GCs, Legal Ops, or deal teams is a strong plus

  • Go-to-Market Leadership: Proven ability to own GTM strategy end-to-end — from market research and positioning through launch, enablement, and adoption

  • Storytelling: Strong instincts for storytelling; you can translate complex, technical capabilities into sharp, audience-specific narratives

  • Adaptability: Demonstrated experience at a rapidly scaling, multi-product company and ability to remain focused but adaptive

  • Execution Mindset: Equal comfort operating at the strategic level and rolling up your sleeves to execute — you write your own copy, run your own analyses, and ship your own programs

  • Project Management: Ability to manage multiple workstreams and stakeholders simultaneously without dropping the ball

  • Collaboration: A collaborative approach and genuine desire to grow, learn, and contribute to an awesome team!

Pay Transparency

Ontra takes individual candidate location, experience, and skills into consideration when determining compensation. The base pay range is listed below. Some positions may be eligible for additional compensation, such as commission, variable compensation, profits interest units, or other equity-based compensation, which are not included in the below base pay range.

If you are selected to participate in our interview process, your Talent Acquisition Partner will share more details about the total compensation package for the role.

Compensation

Base Pay Range: $140K – $210K • Offers Equity

Hiring Locations

We currently hire exclusively in the locations listed below. Select jobs may have more specific location requirements due to business needs.

United States

Arizona, California, Colorado, Connecticut, Florida, Georgia, Illinois, Kansas, Massachusetts, Maryland, Minnesota, North Carolina, New Jersey, Nevada, New York, Ohio, Oregon, Pennsylvania, Rhode Island, Tennessee, Texas, Utah, Virginia, Washington

APAC

Hong Kong

EMEA

United Kingdom

Benefits Snapshot

  • Remote-first working policy, with office hubs in NYC, Santa Barbara, and London

  • Twice yearly team offsites for in-person collaboration

  • Paid flexible time off policy

  • Paid parental leave and benefits

  • Employer-supported retirement contributions, varying by country

  • Monthly phone and internet reimbursement

  • Company-sponsored learning and development resources, department budgets for professional development, and a robust onboarding program

  • Various options for medical, dental, and vision insurance

Travel

Occasional travel is required for Ontra employees, including typically at least twice per year to attend team and larger group off-sites for in-person collaboration. For some roles, additional travel may be required based on the requirements of the role and business need.

Inclusivity

Ontra is committed to the full inclusion of all qualified individuals. As part of this commitment, Ontra will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact [email protected].

Personnel Privacy Notice: View here.

Note on Employment Verification: All employees hired will be required to verify identity and eligibility to work in their particular location.

Note to External Agencies: We are not accepting any blind submissions or resumes/CVs from recruitment agencies. Any candidates sent to Ontra will NOT be accepted or considered as a submission without a signed agreement in place.